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Write a 4-5 page paper in response to using a more advanced technique, such as utility theory, to
help you choose a “good” solution, rather than the “best” solution, subject to the restraints on
your problem. Your choice of analysis technique must be governed by the goals of your
investigation, so that you can refute the hypothesis you are testing. Reflect on general techniques
for designing empirical studies and the importance of good data-gathering to support rigorous
investigation.